The why behind your demand, and what’s coming next.
For hotels, cafés, pubs and car and campervan rental. Weather, events, holidays and news, measured against your own trade.
The why
Every busy night has a reason. A derby across town. The first warm Saturday. A tram strike nobody told you about. LocalPulse finds the why behind every swing, so you staff, stock and price for what's coming.
Free pulse report · no data needed
How will the real world move your trade in the next 60 days?
Pick your town and what you run. We pull the weather, holidays, local events and news for your patch and score the next 60 days, before you’ve shared a single sale.
What we read
Five kinds of signal, one explanation.
- 01
Weather
Temperature against the seasonal normal, rain, wind and sunshine. Two years back, sixteen days ahead.
- 02
Local events
Concerts, matches, conferences and festivals, weighted by size, distance and how much their crowd uses your kind of business.
- 03
Holidays
Public and regional holidays, school terms, and the eve-of-holiday rush that often beats the day itself.
- 04
News
Strikes, closures, storms and disruption, triaged headline by headline and dated to when they actually hit.
- 05
Visitor markets
Holidays in the countries your guests and renters fly in from, weighted by your own customer mix.
01 / LEARN
Upload daily rooms, covers or rentals from any export. The model separates your normal week and season from everything that pushed them around.
02 / EXPLAIN
Click any day to see each driver’s share of the swing, what’s left unexplained, and the headline or event most likely behind it.
03 / ACT
A briefing with the busy and quiet days ahead and the reason for each, so the rota, the order and the rates follow.
Who it’s for
Built for businesses whose trade is made outside their door.
Live demos
Demo businesses. Real weather. Every swing explained.
Each demo uses real weather and holidays for its city and a realistic events calendar. The demand is synthetic: we generated it from known effects plus noise, so you can check the model finds them.
No black box
Numbers you can argue with.
LocalPulse is a statistical model you can inspect, with AI used for reading the news and writing it up, not for making up the numbers.
Your baseline, not an average
Every business gets its own normal week and season. Industry patterns are only a starting point that your data overrides.
Unexplained means unexplained
If the drivers don’t account for a swing, you see a grey bar, not a made-up reason.
Accuracy on your own data
We backtest the forecast on your recent weeks and show you the error, instead of quoting a headline accuracy figure.
- Read the method
Pricing
14 days free on Pro features. Then from US$39 a month.
No card to start. Plans by number of locations and seats, priced in NZD, AUD, GBP or USD. If you don’t choose a plan, your account turns read-only; nothing is deleted.
Newsletter
Notes on demand, about once a month.
What moved trade for hospitality and rental businesses, what we’ve learned building the model, and new features. Unsubscribe in one click.
The why behind your demand, and what’s coming next.
Start a 14-day trial with no card, or open a demo first.